Founded in July of 1981 in Sigapore, Creative Labs has flourished in the audio world and is considered a leader in digital products as well as a recognizable name in the audio electronics world. Creating a wealth of innovative PC audio systems like the Sound Blaster, Creative Labs also manufactures MP3 players, and speakers from Cambridge SoundWorks and Creative Inspire.

Creative Labs is a global business that made $1.229 billion in 2001 alone, and has locations all over the world including America, Canada, Latin America, Asia, and Europe.

Creative made audio history in the summer of 1992 becoming the first Singapore company to be listed on the US Nasdaq stock exchange. Two years later, Creative Technology gained recognition on the main board of the Stock Exchange in Singapore.